How RAREready helps

Practical EU JCA readiness for rare-disease teams

This page describes what an engagement looks like – the work we deliver, how it fits alongside the partners you already have, and where it adds something they aren’t built to do.

What we do

We work with cross-functional rare disease teams to make JCA thinking visible, clearly owned and usable at the moments when decisions are actually being shaped.

RAREready™ Asset-level working sessions

For teams who want to connect JCA thinking to real decisions on live assets now

RAREready™ JCA decision aid

For teams who want a practical tool that works inside existing processes

Written in plain language and designed to sit inside existing conversations rather than add to them. It makes explicit what questions are worth asking at each stage, what good looks like, and who is best placed to raise and act on each point.

RAREready™ Organisational playbook

For teams building a broader, lasting internal capability around JCA

An example: EU JCA Patient Playbook for a mid-size biotech

Affiliates sit at the end of the JCA chain – small teams, no specialist expertise, under pressure when timelines run. A mid-size biotech preparing its first specialty asset for EU launch wanted to be ready for that pressure well ahead of formal scope.

We worked with the Market Access Director and a cross-functional task force to design a modular playbook around behavioural principles – and helped roll it out across central and affiliate teams so it became something they reached for at the point of need, not a document they had to remember existed.

For US-based biotech preparing for Europe

The April 2026 MFN executive order has changed the financial logic of JCA. EU reimbursement prices, shaped by JCA outcomes, now feed into US pricing exposure on the same asset.

For US-based biotech, that has moved EU JCA readiness from “something to think about for European launch” to a current commercial question with US revenue implications. We work with US biotech teams to bring EU access perspectives into global development and commercial conversations early – before the decisions that JCA will read most closely have hardened.

If you are heading toward European launch from a US base and want to test whether upstream JCA thinking is connected to where it needs to be, this is the conversation to have.

Next step
A 20-minute conversation is usually enough to confirm relevance, timing and the right place to start.